Automotive
Wolfsburg Tuning
VW/Audi tuning specialist with year-make-model-engine fitment search across 6k SKUs.
Year 2023
Europe
YMME vehicle fitment search
6kSKUs fit-mapped
12Vehicle generations
92%Search precision
-67%Support query rate
The brief
Overview
VW/Audi tuning specialist needing year/make/model/engine vehicle-fitment search across 6k SKUs.
The challenge
VW/Audi tuning parts span 12 vehicle generations across 30+ models, with engine-code dependent fitment. Customers needed to be sure a part fits their car before buying.
What we built
YMME (year-make-model-engine) search with progressive disclosure. Engine-code lookup for fine-grained fit. ProductCare integration for warranty registration.
Outcomes
Results
What changed for the business after launch.
- 6k SKUs fit-mapped across 12 vehicle generations
- Search precision: 92% (very few wrong-fit returns)
- Customer query rate via support: dropped 67%
- ProductCare warranty registrations integrated
Stack
Built with
Magento 2
YMME fitment
Custom search
ProductCare
Project screenshots
Gallery
Screenshots from the live build.
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