+41%Quiz-to-cart
8 minsAvg session
+33%Conversion
The brief
Premium clean-beauty brand needed a refreshed Magento 2 store with custom shade-finder and quiz-driven product recommendations.
The challenge
Customers couldn't find the right shade online without trying physically. Bounce rate was 71% on PDPs.
What we built
Quiz engine with 8-question undertone + skin-type input → personalised shade recommendation. Visual shade-finder with skin-tone slider. Sample-with-purchase suggestion logic.
Tech stack
Magento 2HyväQuiz engineShade finder
Results
- +41% quiz-to-cart conversion
- Average session 8 minutes (up from 2.4)
- +33% overall site conversion
- Returns dropped 28% via accurate shade matching
Project screenshots
17 screenshots from the live build — click any thumbnail to view full size.
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