I Art Supplies
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I Art Supplies

Specialty crafts, 200+ brand catalogue

Year2023
RegionNorth America
ScopeCatalogue scale + search + dropship
18kSKUs catalogued
200+Brands
2.8sSearch-to-result

The brief

Specialty craft supplies retailer. 18k SKUs across 200+ brands. Custom search, faceted navigation, supplier dropship integration.

The challenge

18k SKUs from 200+ brands across paint, paper, brushes, tools — searching for a specific Winsor & Newton raw umber was painful. Drop-ship suppliers updated stock irregularly.

What we built

Custom search with brand × medium × technique faceting. Auto-correction and synonym mapping for art-supply terminology. Dropship sync via supplier API webhooks for real-time stock.

Tech stack

Magento 2Custom searchFaceted navDropship sync

Results

  • Search-to-result: 2.8s for 90th percentile queries
  • 18k SKUs categorised across 47 facets
  • 200+ brands integrated
  • Search-driven revenue +44% vs. previous platform

Project screenshots

11 screenshots from the live build — click any thumbnail to view full size.

I Art Supplies screenshot 1 I Art Supplies screenshot 2 I Art Supplies screenshot 3 I Art Supplies screenshot 4 I Art Supplies screenshot 5 I Art Supplies screenshot 6 I Art Supplies screenshot 7 I Art Supplies screenshot 8 I Art Supplies screenshot 9 I Art Supplies screenshot 10 I Art Supplies screenshot 11

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