The brief
Home-gym fitness equipment retailer. Big-ticket items needed financing options at checkout, white-glove delivery scheduling, and bundle merchandising for full-room setups.
The challenge
$2k+ home-gym setups had high cart abandonment. White-glove delivery to second-floor home gyms required scheduling. Customers wanted to bundle (rack + bench + plates + bar) but the catalogue was à la carte.
What we built
Financing integration (Affirm-style) at checkout with monthly payment preview on PDP. White-glove delivery scheduling at checkout (date + room placement). Bundle builder with discount tiers for full-room setups.
Tech stack
Results
- 52% of orders financed (vs. 18% pre-launch)
- Average order value: $2,400
- Zero white-glove delivery complaints since launch
- Bundle attach rate: 38% on rack purchases
Project screenshots
11 screenshots from the live build — click any thumbnail to view full size.
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