Outdoor sports

Bron Sport

Pan-European outdoor sports brand running 5 country storefronts on a shared catalogue with country-specific pricing, VAT and localisation.

2024 Europe Multi-store EU + VAT + localisation
5Country storefronts
4Languages
2.4sMedian load
PassVAT audit
The brief

Overview

Pan-European outdoor sports brand running 5 country storefronts. Shared catalogue, country-specific pricing and VAT, full language localisation.

At a glance

Year
2024
Region
Europe
Scope
Multi-store EU + VAT + localisation
Platform & Tech
Magento 2, Multi-store EU, VAT engine, i18n

The challenge

5 country storefronts (DE, FR, NL, SE, PL) with a shared catalogue but country-specific pricing, VAT, language and shipping rules.

What we built

Shared multi-store catalogue. Magento 2 multi-store with a shared product catalogue plus country-scoped pricing, VAT and shipping.

Localised content. Translated content across 4 languages for a native experience per market.

VAT engine. VAT engine handling both B2C and B2B (zero-rated) cases correctly.

Results

Outcomes that moved the business

  • 5 country storefronts on a shared catalogue
  • Median load 2.4s across all storefronts
  • 4 languages localised by professional translators
  • VAT compliance reviewed by Big-4 accounting firm: pass

Built with

Magento 2 Multi-store EU VAT engine i18n

Project screenshots

Screenshots from the live build.

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