In today’s highly competitive era, one word that has created a buzz in the world is eCommerce, even in the wake of a pandemic. Yes, because global eCommerce sales hit $26.7 trillion, COVID-19 boosts online sales. And not only during a crisis, but still, there’s a huge demand for eCommerce.
You might be concerned why only eCommerce was demanding? So, we know that the government has made many restrictions, especially lockdown that made people sit home. While pandemic has affected many people personally and professionally, eCommerce store owners were more than happy.
ECommerce store owners are happy because more and more people have switched to online shopping or purchase. However, it isn’t easy to measure the rate businesses migrated online or on the internet.
Suppose you are a store owner or merchant who wants to reap the benefit of an online presence or online business. In that case, you may need to Hire Certified Magento Developer to develop a website based on platforms like Magento 2, Shopify, and Joomla.
When it comes to eCommerce development, most of the eCommerce business owners prefer Magento 2 over others for multiple reasons.
Top Benefits of Choosing Magento 2 For Your Online Store
- Get an option to Personalization
- It provides an Advance Search option
- Easy-to-go checkout
- User-friendly website
- Range of themes
- Security and payment options
The slogan for M2 is “originated to expand,” and there’s no doubt on that since thousands of stores are running on Magento 2 built by dedicated and skilled developers. If you look at the market, many big brands from medium to large enterprises use Magento eCommerce CMS, and over 270,000 merchants choose Magento for their business.
The CMS has splendid numbers and a major market share. As a business owner, you should look at Magento as your wish-bringer. And without giving any further ado, we are now going to share some beautiful insight into the world’s best CMS for website development and how it suits your eCommerce store well.
Why Magento For eCommerce Website Development?
Without a doubt, Magento is one of the leading eCommerce platforms over others at the moment. The platform is known for its outstanding functionalities and features that eCommerce stores are looking for, whether for their customer or store.
We know about Magento that there are two types of Magento 1 and Magento 2, but we don’t know that Magento 1 is no longer in use. Since Magento 2 launched in the market, Magento has announced that there will be support M1. As a result, stores running on Magento 1 have to migrate to Magento 2.
With the help of Magento 1 to Magento 2 Migration Service, you have to migrate your store to the latest version as that’s how you can provide easy-to-go features and a user-friendly experience to your customers.
1. Cost-effective website development
The first and foremost reason you should choose Magento as your website development is that it’s cost-effective. Yes, you do not need to spend thousands of dollars on your website development as it provides both free and paid versions.
In the open-source Magento platform, you can access up to limited features, while in the enterprise version, you have a range of features. The paid or enterprise version is best because it is cost-effective and brings you a seamless experience.
Ultimately, the reason why you should Magento for your eCommerce store over others is that you will have a range of personalization and features at less price or cost.
2. Support from Magento Community
As discussed above, Magento 1 is no longer in use, and the Magento community has also announced that they will not provide any support to store with M1. Magento community is a team of dedicated, skilled, and professional developers who provide active support to store owners with any issue but only in Magento 2 for now.
Suppose you are a store owner selling range of products, and someday if you find any problem, you can directly connect with the Magento community and fix issues. A team of developers and designers will help you sort out anything you desire. You can also take the help of the Magento support team in case you find trouble running your store.
3. Outstanding Performance
The next is performance since Magento 2 is faster, easier, and greater than Magento 1. You don’t have to worry about giving a seamless experience to your customers as it will help your customers with outstanding performance.
Gone is when customers have to wait to load the website and see what is inside the website. But now, a platform like Magento 2 is made simpler and easier than ever because your visitors can access the website within seconds.
Ultimately, Magento 2 provides a seamless experience to customers with outstanding features and functionalities.
4. Payment Methods
When it comes to online shopping or business, it’s all about how you treat your customers and provide an easy-as-pie experience. Most of the customers like to shop online and want to purchase instantly, and there are many payment methods available at an ease of customers.
You will find many payment methods such as Paypal, Google Pay, and Amazon Payment that Magento has easily supported. With the help of Magento developers, you can easily integrate payment methods with your customers. Ultimately, Magento 2 is smarter than ever to choose for your eCommerce website development.
Shipping and Payment Method per Customer Group for Magento 2 is the best way you can choose to provide a better shopping experience to your shoppers. With the help of an extension, you can easily show/hide specific shipping & payment methods per customer group.
When it comes to eCommerce, personalization is the key. You cannot disappoint your customers by providing lazy loading websites and support that brings nothing. You can get personalization to store as it will help you serve customers in a way they want.
Personalization doesn’t mean you have to stick to your customers every time, as it’s all about the way you treat your customers when they need you. We can consider personalization into many factors like appealing websites, user-generated content, and others.
Magento is also known for its personalization features like browsing history, products in the shopping cart, and profile information with its advanced segmentation. You can also take the help of
Magento allows the advanced segmentation of customers on different attributes: browsing history, products in the shopping cart, purchasing record, profile information, etc. Once segmented, Magento eCommerce website owners can then rely on the assistance of Adobe Sensei and approach customers with complete personalized product recommendations, further enhancing their overall satisfaction.
You can also take the help of Customer Specific Product & Price Extension for Magento to bring a personalization experience to customers. With this extension, you can offer custom prices of the products to the selected customers and customer groups.
To sum it up, choosing Magento is always a wise decision whether you have an online store or planning to start an online store. As discussed above, you will get a range of features and functionalities in the Magento platform.
Need help in building a website for your online store? M-Connect Media can help. We have in-house Magento developers and a support team to help you develop a website for your store, whether you want to start from scratch or redevelop for a better experience. Contact us for more information.