New Survey Says Customer Expects Huge Discounts and Large Selection of Products

February 26, 2016 Written By Hemant Parmar

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Yengo.com of Toronto; an online store reveals new facts in their survey conducted to know their customer response towards Same Day Delivery and In-Store Pickup. David Koa, President of Yengo.ca said “This was a complete surprise to us that customers are not looking for same-day delivery and in store pickup”. Instead, shoppers demand high discounts, large selection of products and final cost of their shopping cart.

Contrary to what most eCommerce stores thought and implement of same day delivery and in-store pickup as the two prominent reasons to serve joyful customer experience. But, the survey result in just opposite to their expectation.

In their survey, 15% shoppers respond to “Same-Day Delivery” and 19% thumbs up to “In Store Pickup Purchase”. Well, the numbers are much higher where other shoppers responds- 94% want to know their total cost of the shopping cart, 92% looks for products on sale and 90% on large selection of products.

Koa added, at the end of their shopping, customers want to know their total spending on their purchase. Also, they demand large merchandise options to choose from. He added further, most shoppers choose shoes over clothes and they spend between $50 and $90 to buy a new pair of shoes. The two prominent factors for consideration of new shoes is comfort and fit respectively.

Now, you can see the trends changing. Why to accept it late? Call Our eCommerce Consultant and grow your store.

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