M-Connect Media Makes Targeting Easy with Customer Specific Products Extension

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M-Connect Media, a renowned Magento based eCommerce design and Development Company, is known for excellent Magento based stores as well as well accurately designed extensions. M-Connect Media has designed quite a few unique extensions that have worked well for the companies.

Magento Customer Specific Product ExtensionGet your hands on the customer specific products extension, and target your products to the right brand of audiences. With this customer specific products extension, M-Connect Media has reached an all new level in creating custom extensions specifically for Magento based stores.

Customer specific extensions have been designed to allow segmentation and targeting based on this segmentation. With this extension, store owners can categorize the products on their store walls according to the different consumers or the consumer groups. The whole idea is to target the consumers who would go about buying these products or product groups. These products would be visible to the targets, and thus the sales would match the footfalls for the product.

Let’s say there are two consumers, consumer A and consumer B. This consumer A is a guest consumer while consumer B is a consumer who has an account with the store. The products shown to the guest consumers would be different from the ones shown to the logged in consumers. You can keep an element of surprise on for your guest consumers using this extension.

But, that’s not where this extension’s use ends. You can have gender wise, age wise segmentation and targeting done on this website. Let’s say your consumer A who is logged in is a male, then products specific to the male group would be shown to this consumer. Similarly, another consumer in the age group of 18-20 and who is a female has logged in, then products that interest them would be shown out to them. This is basically the best way to target your consumers, and convert them.

Using this, e-store owners can segment and target based on different factors like age, gender, spending, income levels etc. Developers can use the consumer edit that’s available at the product edit category to edit and group the products. Selective visibility is indeed an interesting variant for the consumers.

“We have heard our clients talking about segmenting and targeting since long. They wanted to do the same on their e-stores such that whoever they target becomes their consumer. We found this idea interesting and began working on this extension. Just with a little configuration edits, the segmentation and targeting is done. Our consumers get what they are looking for, and our clients are happy with the conversions” – M-Connect Media.

This is the first ever extension of its kind and is an absolutely delight for the store owners. This extension promises to increase the web experience of the customers.

In case you get stuck while installing or using the product, you can contact the Magento support team of M-Connect Media at any point in time.

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